Marketing Case Study: Spine and Sports Medicine

Professional website design for a spine and sports medicine practice in South Carolina

Helping a Local Spine Practice Get Back in Action

Lowcountry Spine & Sport is a medical practice serving the Lowcountry and the entire Southeast. They specialize in the evaluation and treatment of spine disorders, neck and back pain, and sports medicine.

Over the years, Lowcountry Spine & Sport began to see a decrease in call volume and online patient requests from their website and marketing efforts. What once worked 5 years ago was being surpassed by growing competition and changes in how Google displays search results. It was time for a refreshed website and online presence that would continue to produce results.

New Website Design Provides Flexibility and Marketing Visibility

As a leader in specialized medical treatment of spine disorders, they needed a website that would convey their expertise and accessibility to their local patient base. Our team quickly went to work to create a new mobile-responsive website with updated visual branding and messaging.

The new website helped to reorganize the various treatment programs providing easier navigation and communication to potential patients and referring medical providers. Additionally, our team was able to reset the client’s web presence on Google eliminating miscommunication from their previous website, increasing patient phone calls, and boosting new interest.